Company
Mission
Bringing out a sense of wonder
in children around the world
Instead of trying to predict what abilities the next generation of children may require, we want to serve them by "nurturing their sense of wonder".
Children who grow up with a sense of wonder use their power to pioneer
innovations beyond our wildest imaginations to clear the way for the future we all desire.
Looking forward to such a future, we work with a sense of thrill to bring you our service.
Our mission is simple. To make an impact on society.
A system to develop one's
learning ability.
Core Values
To continue to fulfil our mission
we have set out core values and guidelines
which we place great importance on.
Our goal was to avoid ambiguity with words.
Crafting each and every core value thoroughly,
we came up with the world's first 'mathematical core values'.
Core
Value
1
$Value\ =\ |f( challenge) |$
Challenge oneself
- $challenge$
- : The content of a new action from your own will
Some challenges aren't highly evaluated against a certain scale, or are deemed to have failed. However, each and every one provides positive value.
Core
Value
2
$Our\ Work\ =\ \lim\limits _{f,t,i\ \to\ \infty } \ W( f,t,i)$
Imagine without limits
- $f$ : feel, $t$ : think, $i$ : imagine
- $W$
- : result from work
Our job is to create services that reach children all around the world. It's important to always feel, think and imagine without limitation!
Core
Value
3
$a_{n+1} \ =\ a_{n} \ +\ \sum\limits _{x\in X}| \vec{I} \times \overrightarrow{U_{x}}|$
Update one’s values
- $a_{n}$
- : Composition of one’s mind
- $\vec{I}$
- : One’s own receptiveness
- $X$
- : All that is unknown and recognizable
- $\overrightarrow{U_{x}}$
- : Information that emanates from $x$ and is newly recognized by the individual
Improve tomorrow’s version of yourself by discovering and taking in things you didn’t know before, including different values to your own. Continue to update yourself by uncovering and absorbing as many unknowns and variations as you can.
Company profile
- Company name
- Wonderfy Inc.
- Establishment
- Oct. 2014
- Number of employees
- 60 (as of Dec 1st, 2022)
- Capital
- 100,000,000 JPY
- CEO
- Kei Kawashima
- Location
- Kasugacho Building 7F,
Hongo 1-33-13,
Bunkyo-ku, Tokyo Japan
- info@wonderfy.inc
Founder
Kei Kawashima
CEO
Kei Kawashima
CEO
Kei Kawashima graduated from the Graduate School of Engineering at the University of Tokyo. His love for arithmetic and mathematics led him to work on a best-selling problem-solving workbook called Nazope during university. Since 2007, he has been teaching students from four years old to university students at Hanamaru Group while also providing learning support at public elementary schools and children at home in Japan and overseas. In 2014, he founded Hanamaru Lab, which has since been renamed as Wonderfy. He helped develop Think!Think!, an application that helps to foster critical thinking skills. It has more than two million users in over 150 countries and the app has received and been nominated for numerous awards both domestically and internationally, including the Google Play Awards. In the past, he was a part-time lecturer at the University of Tokyo. He was involved in the creation of content for the International Mathematical Olympiad and has also served as an advisor since 2017 for Mie Prefecture to develop mathematical thinking skills for students.
My Wonder
Liveliness of Children, Formulating Core Values, Complex Math Problems
Yuka Nakamura
COO
Yuka Nakamura
COO
Yuka Nakamura graduated from the Faculty of Law at the University of Tokyo. She started working for consulting firms such as Corporate Direction and Bain & Company, and later joined Hanamaru Lab (now Wonderfy) in 2014 as the COO. She concurrently worked as the classroom manager of Hanamaru Group, gaining experience in early childhood education. She works hard but also enjoys a nice meal accompanied with a drink once in a while!
My Wonder
Mt. Takano
Tomoya Kanzaki
Director, Content
Tomoya Kanzaki
Director, Content
Tomoya Kanzaki graduated from the Graduate School of Engineering at the University of Tokyo. He was employed by the Japan Patent Office (JPO) in 2010 and joined Wonderfy in 2015 as the Director of Content. He is the conscience of Wonderfy and continuously encourages the team to create great content!
My Wonder
His daughter’s growth and new encounters with delicious food
Takeshi Kitahata
CTO
Takeshi Kitahata
CTO
Takeshi Kitahata has professional work experience working as a systems integrator, head developer of a web-based startup, as well as a technical advisor for two startups. Kitahata joined Wonderfy in 2016 since he always wanted to work for an educational service provider. He is a father of two sons and he dreams of installing a beer tap in the company one day!
My Wonder
Sunny days
Team
Wonderfy is made up of professional teams who together,
create experiences to bring out and develop children’s sense of wonder.
Experts ofChild
Education
Our team has a combined early childhood teaching experience of over 25 years to over 200,000 students at a large Japanese educational conglomerate called the Hanamaru Group. Our experienced teaching team deeply understands the characteristics of young children and knows how to bring out their true potential.
Experts ofContent
Creation
Wonderfy’s content team is composed of mathematical expert, including some who oversaw the International Mathematical Olympiad as well as professional puzzle developers, who were part of the production of the best-selling Nazope series. Our team of content creators develop quality content for children that exercises their thinking and conceptualization skills.
Experts ofEducation
Technology
Our products are built by an internal team of engineers and designers who are not only specialists in their field, but are also familiar with how children use our product through their participation in our bi-weekly classroom sessions.
Timeline
- Oct.
- Hanamaru Lab Inc. established (Wonderfy’s former corporate name)
- Apr.
- Think!Think! launched in the classroom! Collaboration also starts with DeNA on programming classes
- Oct.
- Think!Think! (School Edition) provided to public elementary schools in Takeo City, Saga Prefecture, Japan
- Mar
- Think!Think! launched as an app and released to the general public
- Mar
- Members of our team began overseeing problems created for world’s largest math contest, The Global Math Challenge, sponsored by Sony Global Education
- Apr.
- Think!Think! nominated as a finalist for the “Best App for Kids” category at the Google Play Awards 2017
- Nov.
- Initiated partnership with Mie Prefecture to begin providing Think!Think! School Edition to Mie Prefecture’s elementary schools
- Dec.
- Think!Think! won in the “Family” category award at Google Best of 2017
- May.
- Think!Think! selected and used in Cambodia’s public elementary schools as part of Japan International Cooperation Agency’s (JICA) SME Support Project
- Jul.
- Released Yakusu, a computational sense and logical thinking game application
- Aug.
- Think!Think! Monster, a battle game app to develop thinking sense released
- Aug.
- Think!Think! revamped and subscription service becomes available
- Nov.
- Awarded the Global EdTech Startup Award (GESAwards)
- Dec.
- Yakusu won the Best Hidden Masterpiece category at Google Best of 2018
- May
- Think!Think! nominated as a finalist for the “Best Social Impact” category Google Play Awards 2019
- Jul.
- Ultimate Series, a series of educational apps to develop one’s spatial awareness and recognition skills is released
- Aug.
- Think!Think!’s total downloads exceeded 1,000,000 for the first time
- Aug.
- Think!Think! wins the “13th Kids Design Award”
- Dec.
- Hypocycloid wins 1st prize in the Interactive Art Category at the 2019 Asia Digital Art Awards Exhibition in Fukuoka, Japan
- Feb.
- Company name changed to WonderLab Inc. on February 12th
- Feb.
- WonderBox, a distance learning educational service, was publically announced
- Apr.
- WonderBox launched in Japan!
- Feb.
- Hosted the STEAM Toy Contest 2021, an event created to identify new ideas that stimulate intellectual curiosity among kids
- Mar.
- Raised capital from Obunsha Ventures, Inc. and EduLab Capital Partners through third-party allotment
- Mar.
- Published ThinkThink: The Official Book for Developing a Sense for Thinking
- Dec.
- Wonderfy and Think!Think! shortlisted at the 2021 Reimagine Education Conference & Awards under the “K12” category
- Feb.
- Wonderfy Inc. and leading Japanese robotics company, Yukai Engineering Inc., collaborate to develop robotics content for STEAM education
- Mar.
- Think!Think! downloaded by more than 2,000,000 users in over 150 countries around the world became available on Amazon Fire TV
- Jun.
- Think!Think! School Edition to be used at Ascot International School, an innovative international school based in Kobe, Japan that actively incorporates digital technology into classrooms
- Dec.
- Company name changed to Wonderfy Inc. on December 14th